Using Storytelling to be Memorable to C-Levels

Features, data, benefits… all of this is important in selling your solution, but the C-Level you’re speaking to doesn’t have the time or bandwidth to hear it all. How do you package the essence of your message into a succinct, compelling story that gets the time-poor C-Level to sit up and pay attention? The Thinkfluencers in this Trail are here to give you some inspiration from the world of storytelling to help you crack your next sales meeting.