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Forget the How, Focus on the Why

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When pitching your product or service, do you focus largely on the technical side of things, leaving the human element behind as a result? Story Practitioner Johnny Gillett suggests you go about it differently. He shares how you could paint a meaningful picture for your potential client centered around shared why’s, helping them envision what working with you would look and feel like.


Thinkfluencers

Johnny Gillett

Story Practitioner

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Sales Skills Prospecting & Lead Generation