Podcast

39

mins

Feb 11, 2025

Selling Change like a Marketer

with

Aric Wood, Chief Strategy Officer, Tigerhall

After a weekend of TikTok and Netflix, why do we expect employees to pay attention to emails and SharePoints? The bar for engaging content is high, and if you want to engage your workforce, you shouldn’t miss this episode with Aric Wood (CSO, Tigerhall). Join Aric and Nellie Wartoft as they discuss how to think like a marketer to activate change at scale, how to build strong two-way feedback loops, and create organization-wide movement around change.

Connect with:

⁠⁠⁠⁠Nellie Wartoft⁠⁠⁠⁠

CEO of ⁠⁠⁠⁠Tigerhall⁠⁠⁠⁠, Chair of the ⁠⁠⁠⁠Executive Council for Leading Change (ECLC)⁠⁠⁠⁠

nellie@tigerhall.com

You're Ready to
Drive Change.
Now what?

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You're Ready to Drive Change. Now what?