Gareth Morton

Gareth Morton is an experienced retail buyer with a wealth of commercial expertise gained through a range of senior roles within the retail industry. Known for his adaptability and resourcefulness, Gareth thrives in fast-paced environments and remains calm under the dynamic demands of the retail sector. Over the years, he has navigated significant industry changes, from evolving customer trends to the complexities of new customs and tariff legislation. A strategically focused retailer, Gareth brings strong negotiation and communication skills to every challenge.

With 30 years of experience in the FMCG industry working with a leading global retailer, Gareth has developed extensive category knowledge, having purchased and traded across a wide array of retail categories. Highly organized and solution-oriented, he excels under pressure, tackling daily commercial challenges with ease. His key competencies include leadership, strategic planning, procurement negotiation, and commercial acumen, all of which are transferable to diverse business areas.

Gareth has worked alongside independent startups, established brands, blue-chip companies, and private label suppliers, with significant sourcing expertise across Ireland, the UK, and Europe. Passionate about giving back, he looks forward to coaching, mentoring, and advising individuals and businesses within the FMCG industry. Outside of work, Gareth maintains a healthy work-life balance by enjoying hillwalking in the Dublin and Wicklow mountains and making the most of his "retailer’s golf handicap." He is proud to contribute to the TigerHall community, sharing his extensive expertise with others.