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Arda Köterin

Verified Thinkfluencer
Co-Founder & Chief Customer Officer

On the web


Arda is the co-founder of Insider, the first integrated Growth Management Platform (GMP), and runs all customer operations at Insider across 26 countries with more than 1000 brands. He was selected as Endeavor Entrepreneur in 2014.

Full Bio Arda started his early career in the FMCG sector right after he got his bachelor’s degree in Economics and Management at the London School of Economics.

After graduation, he joined Procter & Gamble as an Account Representative, and then Colgate Palmolive as a marketing Associate.

In 2012, he decided to follow his entrepreneurial spirit and he co-founded Insider in 2012. Since then, he has been helping brands to expand their digital business via Insider products, operating as Chief Customer Officer for 26 regions.

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