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Pre-Sales: How to Outshine Your Competitor Without Trash Talk

Mar 20, 2022 | 8m

Don't trash talk your competitor during pre-sales, you're better than that! Dennis Jolluck has had over 25 years of experience in Enterprise Software at Oracle, and knows what it’s like to be put on the spot by a client asking why they should go with you, instead of your competitor. He shares his tactics for he’s managed to outshine his competitor and clinch the deal each time, without ever having to go below the belt.

Gain Actionable Insights Into:

  • Three points to remember when convincing a client about why you’re better than your competitor
  • The most common point sales professionals forget to mention that could give you an extra edge
  • How to successfully differentiate yourself from your competitor when your products are similar

Hosted by Pippa Woodhead


Dennis Jolluck

VP, Latin America

Oracle Corporation



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