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How Top Sales Performers Read Annual Reports

May 30, 2022 | 11m

Anyone can read an annual report, but not everyone can read it well. In this podcast, Allan guides you through how he extracts the most useful information from a company's annual report, and how to utilize this in your client meetings. He also explains how reading annual reports can help you to build a reputation as a trusted salesperson.

Gain Actionable Insights Into:

  • Identifying the right keywords to look out for
  • Which parts of the report you should be focusing on
  • How to position your solution based on your research

Hosted by Pippa Woodhead


Allan Toner

Head of Partners & Alliances, SEA | Former former Head of Channels and Alliances, ASEAN

Google | Amazon Web Services (AWS)



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