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Maia Ervin, based in Brooklyn, recently joined UTA's Next Gen Marketing team as an Executive of Entertainment & Culture Marketing. She works with brands to develop culturally relevant impact-focused campaigns and brand strategies that resonate with diverse communities and connect with social issues. Maia also works with organizations on upskilling their teams to understand Gen Z broadly and in the workplace. She has been featured in Refinery29, AdAge, Business Insider, and CNN Audio. Maia holds a BA in Communication Arts and Psychology from Washington & Jefferson College and is pursuing her MBA in Marketing at Fordham University.
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