Abhishek Rao
VP, MTV, Comedy Central
ViacomCBS Networks International
Profile
Abhishek ‘Shakey’ Rao likes chillies, the colour blue, beer, film scores and – oh wait, this is not that kind of bio. From writing, long-form production, short-form creation, and promos to creative services, content, social, and brand, Shakey has been getting away with working with cool people doing cool stuff for way longer than he expected. With stints in various production houses, commercials, ESPN and FOX, he’s now at Viacom where, with a bunch of fun people, he’s playing with some very fun brands - MTV, Comedy Central & Paramount. He finds himself amazed at how storytelling is changing, and is constantly looking for the next exciting way to create, communicate, and share content.
By Abhishek Rao
9m
All Things Entertainment
The Changing TV Landscape
Abhishek Rao
VP, MTV, Comedy Central
ViacomCBS Networks International
11m
All Things Entertainment
How Do TV Stations Decide Which Shows to Air?
Abhishek Rao
VP, MTV, Comedy Central
ViacomCBS Networks International
11m
All Things Entertainment
Here's the Recipe for TV Magic
Abhishek Rao
VP, MTV, Comedy Central
ViacomCBS Networks International