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Win Any Negotiation With the IOLA Framework

Jun 17, 2020 | 21m

With the right research and understanding, you can be the master of almost any negotiation, says Sudhir Syal. Sudhir breaks down the IOLA (Interest, Options, Legitimacy, Alternatives) framework he uses to make his case for everything from his rent to his salary, and simulates a negotiation with Jeff Bezos over how he would artfully negotiate his package for a job at Amazon.

Gain Actionable Insights Into:

  • How to use the IOLA framework to ask for a pay rise or greater equity in a company
  • The power of asking “what if” questions to find out your opposition's unsaid interests
  • Why you should focus on ‘win-win’ situations to get the outcome you want

*Sudhir has adapted IOLA from a longer Harvard University framework, he has found these to be the key parts.

Hosted by Nellie Wartoft


Sudhir Syal

Former CEO | Chief Business Officer - Middle East

BookMyShow | Lenskart



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