Personalized marketing delivered to your customer at the right time, with the right message, could mean up to a 19% increase in sales. But too many digital marketers are not doing this as well as they could be - risking alienating their customers. Enter Lyubomir Minkov who explains how fully understanding your customer and your tech will be a game changer.
Hosted by Pippa Woodhead
SVP, Marketing | Former VP Digital Marketing