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Multiple Thinkfluencers (2)

Leah Ryder | Pieter Kemps

SaaS: Building a Solid GTM Strategy

Nov 29, 2022 | 21m

In order to take your product to market, it's important to listen to what the market wants. Product marketers play a key role in the go-to-market strategy. In this enlightening conversation between Pieter and Leah, you'll gain plenty of insights on how you can utilise data to structure and position your product, what functions you need to hire for, and much, much more.

Gain Actionable Insights Into:

  • Why you shouldn't try to do product marketing yourself
  • Finding your market fit and what model you should utilise
  • Balancing product marketing and brand marketing

Hosted by Pieter Kemps


Leah Ryder

VP, Product Marketing | Former Head of Marketing, Trello

Cisco | Atlassian


Pieter Kemps

Partner, Surge

Peak XV Partners



For Budding Sales Superstars