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PODCAST
Turning an underperforming and demoralized sales team around is no easy feat. Richard is the author of 'The Cultural Sales Leader: Sustaining People, Attaining Results,' and he's here to take us through his tips and tricks for transforming lacklustre sales teams into thriving units. Richard provides step-by-step guidance for establishing trust, diagnosing group dynamics, creating a clear vision for the future, and most importantly, fostering a culture that drives results.
Hosted by Raphael da Silva
Richard Cogswell
Author and People First Leader
Nium