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PODCAST


Revitalizing Your Sales Team Culture

Nov 14, 2024 | 19m

Turning an underperforming and demoralized sales team around is no easy feat. Richard is the author of 'The Cultural Sales Leader: Sustaining People, Attaining Results,' and he's here to take us through his tips and tricks for transforming lacklustre sales teams into thriving units. Richard provides step-by-step guidance for establishing trust, diagnosing group dynamics, creating a clear vision for the future, and most importantly, fostering a culture that drives results.

Learn More About:

  • Concise communication: the one pager method
  • Implementing your sales vision and driving your team
  • Strategies for involving team members in creative problem-solving

Hosted by Raphael da Silva


Thinkfluencers

Richard Cogswell

Author and People First Leader

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Be a Better Sales Manager