Feeling "vendor-zoned" by your client? How do you take your relationship to the next level and become more of a business partner, rather than just another vendor? Sarita Singh breaks down the difference between a vendor and a partner and shares a case study where behaving like a true business partner won a client back after an initial rejection.
Hosted by Pippa Woodhead
Regional Head & Managing Director | Former Director, Global Business Group, SEA
Stripe | Meta