Sunny Yurasek

Passionate for data science and dedicated to cultivating a culture of continuous learning has driven her to be a champion for AI adoption.

With over 16 years of experiences in CPG, she has spent much of her time in RGM, digital transformation, and ML/AI.

Sunny recently joined AI Think Tank, Decision Point Analytics as the VP, Client Development, North America. And teaching with Western Michigan University and St Joseph’s University on courses such as, GenAI in food & marketing as well as Business Analytics for MBA students.

She has held positions at several well-known companies, including Diageo, Reyes Holdings, and Constellation Brands, LLC. In her recent industry role as Senior Director of Data & Analytics at Diageo, she was responsible for assessing analytical maturity and developing long-range business intelligence strategies across North America. She worked closely with the global data science team in creating proof of concept models to test business hypotheses and prioritize business demands, while building a data centric culture to elevate end to end business adoption. Prior to Diageo, Sunny served as Director, Business Analytics Integration at Reyes Holdings, Beer Division, where she provided thought leadership in emerging data and analytic technologies and leveraged data into viable use cases using ML/AI. She also created an organizational analytical strategy to enable growth in data science usage across sales, e-commerce and supply chain. During her CPG tenure, she led several successful projects, including the development of a basket recommendation engine for suggested selling, a warehouse bin optimization model for logistic efficiency, and an assortment optimization system for maximizing product mix by revenue and volume.

Sunny earned her BA in International Business at Murray State University, and her MS in Data Science with concentration in AI from Northwestern University.

Sunny lives in Evanston with her husband, son and 2 American bullies. During her spare time, she likes to be in touch with her creative side through jewelry design, renovation, and interior design.

She loves to talk and mentor on Career pivot in Data Science, AI and GenAI leadership and upskilling leaders from basic understanding to practical view.