Sarah Burnett

Sarah Burnett helps people unlock value from data. As Co-Founder of dub dub data, she’s building a vibrant marketplace and community that empowers data professionals and consultancies to move beyond dashboards and drive real impact.

With 20+ years in Business Intelligence, Sarah has made data clear, compelling, and actionable for organisations worldwide. Her passion lies in storytelling through data—making insights clean, simple, and beautifully designed, so executives can cut through the noise and make smarter decisions.

Before founding dub dub data, Sarah was the Executive Director of Metrics and Measures at Standard Chartered Bank, where she built data frameworks that enhanced C-suite visibility and decision-making. Prior to that, she was SVP, Head of Data Democratization APAC & EMEA at Citi Bank, leading data visualisation and reporting across 18 Asia Pacific markets with a team of analysts and engineers.

A champion of the data storytelling movement, Sarah was a Tableau Social Ambassador and co-led the Singapore Tableau User Group, bringing the global community together to rethink and reimagine how we communicate insights.

She is also a Certified SCRUM Master, Tableau Desktop Specialist, and a Human-Centered Design LUMA Facilitator, applying design thinking to create data experiences that drive action.