Lina-Maria Perdomo

Lina is an experienced global communications leader with expertise in digital channel strategy, content strategy and management, internal communications, and human resources, all centered on audience-centricity. She excels at executing impactful communication initiatives and collaborating with executive leaders to drive change management, launch global campaigns, and create engaging content within complex, matrixed organizations. Currently, Lina leads the execution of operational brand initiatives at Schneider Electric, including content marketing, thought leadership, communication channels, and customer stories. She also spearheads the company’s content strategy, enhancing its content marketing efforts and building a global, cross-functional center of excellence focused on delivering meaningful, customer-centric content.