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VIDEO


How Much Personalization is Too Much

Jul 6, 2023 | 5m

How do you figure out how much personalization to add to give your users the best experience on your product? Sam Bradley walks you through some examples of how different organizations have approached personalization, and offers advice to help you figure out where you stand.


Thinkfluencers

Sam Bradley

Director of Product for Paypal Offers, Rewards & Honey | Former Director of Product

Paypal | Expedia Group

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Product Innovation Let's Talk Tech Building Great Products