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Social Listening: An Introduction

Apr 14, 2021 | 9m

Don’t just be a marketer, be a marketer with a technological superpower – social listening. Sakhee Dheer shares how you can ensure a new product, service or social media campaign is on the right track by analyzing customer sentiment, simply put, what your customers feel, say, and think by monitoring how they talk about your brand on social media platforms.

Gain Actionable Insights Into:

  • What social listening is and why it’s not just another social media analytics tool
  • Sakhee’s recommendations on how to get started with social listening
  • How you can easily manage the reputation and growth of your business 

Hosted by Pippa Woodhead


Sakhee Dheer

Head of Digital Marketing, APAC

Meta | Google



Marketing Strategy Consumer Behavior