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Social Analytics for Businesses: Measuring Clicks

Aug 21, 2019 | 9m

While you can measure every click, it doesn't mean that you should. Sakhee Dheer shares how to choose which metrics to focus on to drive the right impact, and how you can build an integrated view that’s not just based on data but considers the broader organizational goals.

Gain Actionable Insights Into:

  • Ways to easily understand analytics without drowning in data
  • The process and key components of creating a strategy based on data findings
  • Knowing if you should act on the data

Hosted by Pippa Woodhead


Sakhee Dheer

Head of Digital Marketing, APAC

Meta | Google



Consumer Behavior Marketing Strategy