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PODCAST


Risky Business: Brand Reputation Management (Part 1)

Mar 13, 2025 | 14m

From saying the wrong things to portraying yourself in a bad light, there are many reputation pitfalls that can cost you your business. Iain Twine explains how a public relations professional can manage the reputation of your company, work with journalists who might be leaning in the wrong direction and minimize risk in the world of social media.

Gain Actionable Insights Into:

  • What a reputation manager does
  • What you can do to be good at this
  • What C-Suites look for in terms of reputation management

Thinkfluencers

Iain Twine

Former Vice Chairman, Reputation

Edelman

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Tags

Branding Public Relations