If your brand logo is placed among a number of other logos on a backdrop, is it instantly recognizable? This crucial part of your brand identity must have an impact, be memorable, and resonate with your audience. SzeKi Sim uses her 30 years of marketing experience to outline the numerous elements that go into choosing the perfect logo design.
Senior Vice President - Brand, Marketing & Communications | Former Head - Brand
Singapore Economic Development Board (EDB) | SGInnovate
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