PODCAST
Design Thinking: Testing (Stage 5 of 5)
Nov 13, 2020 | 8m
Testing is the fifth and final stage of the design thinking process where Dr. Francis Goh says you have to embrace failure with open arms. This is where all your prototypes developed in the previous stage will be scrutinised and refined further to meet the needs of the customer. You’re that much closer to rolling a revolutionary final product.
Gain Actionable Insights Into:
- The importance of storytelling when engaging your users during tests
- Creating the optimum environment for gathering data to get the best results possible
- A to-do list for getting the testing stage right
Hosted by Pippa Woodhead
Thinkfluencers
Dr. Francis Goh
Former Digital Innovation Leader | Senior Advisor
Amazon Web Services (AWS) | Bain & Company