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Build an Unbreakable Company Soul

Sep 5, 2022 | 16m

A crisis is the true test of your company's soul. How will your employees, stakeholders, and the public, react to the way you handle a difficult situation? How do you protect your company's soul when s*** hits the fan? Ralf presents two contrasting case studies of companies that went through massive layoffs during the pandemic, and how the strength of their "company soul" left only one standing victorious.

Gain Actionable Insights Into:

  • The key components of nurturing a company's soul
  • Determining if your company has a soul or just a culture
  • Ensuring your leaders are on the same page to ensure unity

Hosted by Pippa Woodhead


Ralf Specht

Former MD

McCann Erickson



For C-Suite Leaders Developing Teams Company Culture