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PODCAST
A crisis is the true test of your company's soul. How will your employees, stakeholders, and the public, react to the way you handle a difficult situation? How do you protect your company's soul when s*** hits the fan? Ralf presents two contrasting case studies of companies that went through massive layoffs during the pandemic, and how the strength of their "company soul" left only one standing victorious.
Hosted by Pippa Woodhead
Ralf Specht
Former MD
McCann Erickson