So you’ve taken on a creative agency to support your marketing efforts – great! But how do you effectively work with them – motivate, encourage, challenge, and ultimately bring out the best in them? Deepali Agarwal reminds us that the foundation of any good relationship is trust and dialogue. When working with creative agencies, listen to their ideas so that you don’t miss out ideas that might actually elevate your brand story.
Head of Business Development, EU (UK/Ireland, Italy) | Former Sales and Marketing Manager
Amazon | Pantone