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Crowdsourcing for Conservation


As the saying goes, two heads are better than one. From contests published in newspapers to call for submissions to online crowdfunding campaigns today, the age-old practice of crowdsourcing has always been a way for organisations to seek assistance. Bonnie Chia gives her take on the power of crowdsourcing and how to craft a campaign that will turn heads.


Bonnie Chia

Head of Brand

WWF International


Get Actionable Insights Into:

  • What crowdsourcing is and its value in conservation
  • Overcoming common obstacles in crowdsourcing
  • Tips to crafting a successful crowdsourcing campaign


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