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PODCAST


What to Do If Your Influencer Marketing Isn’t Working

Feb 21, 2020 | 19m

80% of influencer marketing doesn’t work. Why? Because so many brands don’t do their homework properly. Allow James Gaubert to explain how to get it right to win big.


Thinkfluencers

James Gaubert

Former Head Of Digital

Ogilvy

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Gain Actionable Insights Into:

  • How to properly brief influencers to get the most authentic and engaging piece of content possible
  • Doing your due diligence to properly understand the followers of people you’re considering working with
  • Understanding metrics and which influencer can help you drive actual traffic to your site

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Tags

Influencer Marketing