How do you meaningfully engage with prospective customers on social media? What’s the best way to monitor what people are saying about your brand online beyond social media analytics? Sakhee Dheer explains how you can display your credibility through authenticity when you’re social selling, and how you engage in social listening and she even recommends some tools she personally uses to analyze the terms that people use online.
Hosted by Pippa Woodhead
Head of Digital Marketing, APAC
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