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Running a Publicity Stunt: The Basics


What are the right reasons for doing PR stunts and how do you make sure that these stunts draw all the right attention? Lavinia Rajaram lays out a step-by-step plan of how you can include all the right elements to create PR stunts that are in line with your brand.


Lavinia Rajaram

Asia Head of Expedia Group Brands PR | Former Head of Communications, APAC



Gain Actionable Insights Into:

  • The key elements to consider in a PR stunt
  • How to determine that you're not going too far
  • The common mistakes that people make when it comes to PR stunts

Hosted by Prachi Panda


Public Relations