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Getting the Best From Creative Agencies

Oct 15, 2021 | 22m

How do you consistently create marketing campaigns that are strategically on point as well as memorable? Gayatri Yadav believes that the secret to this lies in the quality of your relationship with the creative agency you work with. She shares how she’s developed a sixth sense for picking the right creative agency that you can trust to take the artistic leaps of faith that could lead to the most iconic works of your marketing career.

Gain Actionable Insights Into:

  • Why the best relationship to have with your creative agency is one of co-creation
  • Cheat sheets that have helped Gayatri evaluate and select the right agency to work with
  • Understanding how to listen to your gut as a marketer

Hosted by Pippa Woodhead


Gayatri Yadav

CMO, India & SEA

Sequoia Capital



Marketing Strategy