PODCAST
Choosing the Right Influencers (Part 1)
Mar 18, 2020 | 11m
You’ve brought in the most popular influencers in your country. Now, how do you measure the impact of their involvement? Alex Burgess shows you how to measure the relevance of an influencer and the various tools you could be used to assess their effectiveness.
Gain Actionable Insights Into:
- Advantages and disadvantages of influencer campaigns
- Measuring the relevance of an influencer for a specific marketing campaign
- How to control what influencers post and how they engage with the audience in relation to the campaign
Thinkfluencers
Alex Burgess
Global Managing Director
The Goat Agency