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Storytelling for Memorable Presentations

Mar 05 20213m min read

Overview

Every great advertisement, catchy slogan, thought-provoking messaging you encounter begins its journey as an idea. Yet if you’re not able to pitch your bright idea – especially if it's slightly “out there” – to your clients or superiors effectively, you risk getting it quashed on the spot. Sonal Dabral, former Chief Creative Officer Southeast Asia at Ogilvy, shows how you can use storytelling to make your presentations memorable and effective.

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