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Creative Thinking

Non-Traditional Design Thinking in Banks

Jan 17 202023m listen time

Overview

You’ll be surprised at how much architecture and design thinking can help to solve some of the biggest problems in banks. Bojan Blecic, Senior Vice President and Head of Experience Design at OCBC Bank, explains how you can do just that. He lets you in on how you can avoid falling into the “expert paradox” and focus on what customers actually want. He even shares how you can persuade your compliance, legal and other departments that may be resistant to new solutions.

Gain Actionable Insights Into:

  • What people are doing wrong when it comes to solving problems
  • How design thinking can help to enhance products
  • How you can train yourself to have a design thinking mindset if you don’t have a designer in the team

Hosted by Regina Zhiyenkulova

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