Subhash has led BBH India for over ten years. BBH is a creative network wholly owned by the Publicis Groupe. When Subhash started in BBH India, the ad community may have heard of and some multinational clients may have known BBH, but the company was largely unknown to local clients. Under Subhash’s leadership, the team at BBH India gained reputed international and local clients and built memorable and hugely successful local campaigns. It is now a well reputed and known brand in India. Previously, Subhash was Group CEO of Bates India. He plays the guitar for his band Wanted Yesterday, and is also a singer and songwriter.