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Power Bite: 5 Steps to Choose the Right Partners for Your Loyalty Programme

Jan 11 20213m min read


As the saying goes, you don’t earn loyalty in a day. Only time will tell whether a person remains loyal. Fortunately, there’s a better way to ensure that your partners stay on board your programme in the long haul, and that’s by choosing the right partners from the onset. Henry Christian, Head of Marketing and Loyalty for the Plus! programme at NTUC Link, shares tips on picking partners for your loyalty programmes.


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