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Closing Enterprise Deals in South Korea

Feb 02 20215m min read


More than three in five European Union executives say that doing business in South Korea has gotten harder, according to a 2018 survey by the EU Chamber of Commerce in Korea. Among the reasons cited were ambiguous rules and market access barriers. Sounds familiar? SeungWon Jung, Head of Digital Marketing/Experience Business at Adobe, shares tips on how to close enterprise deals in Asia’s fourth largest economy.

Get Actionable Insights Into:

  • The unique characteristics of the business world in Korea
  • Why your ground-breaking, innovative solution might not sell itself
  • Engaging the right person to close an enterprise deal


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