Digital Marketing

Social Selling: Beyond the Basics

Jan 29 202115m listen time

Overview

There’s a fine line between starting meaningful relationships with potential leads on LinkedIn and just spamming them. Neha Dhingra Saraf, Sales Program Lead and former Head of Business Development, JAPAC at Oracle, who has trained over thousands of sales professionals on effective social selling, shows you how to use your killer sales instincts online.

Gain Actionable Insights Into:

  • Neha’s firsthand accounts of social selling success
  • Cultural and geographic nuances of social media you should be aware
  • Why you should avoid this misguided approach to social selling at all costs -  don’t “spray and pray”

Hosted by Pippa Woodhead

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