Communities are vital in advocating your brand and they are often your consumers as well. How do you build a community as a brand? Avani Parekh, Strategic Program Manager for Community Partnerships at Facebook, shows you the importance of engaging in community building as a brand and how you can take part in social community causes.
Gain Actionable Insights Into:
- Why online communities are important and how they actually help a company
- How companies should engage in community building
- How community engagement differs when raising awareness for a particular cause as compared to brand awareness
Hosted by Regina Zhiyenkulova