Every company is telling us how they’re handing the COVID-19 pandemic. Not all of them are doing this well. Iain Twine, founder of Harrup Advisory and former vice chairman of Edelman, is advising a number of large organisations through the current crisis. He explains the dos and don’ts for a good external communications plan that hits all the right notes.
Gain Actionable Insights Into:
- How often you should touch base with your customer
- The direction leaders should be giving their communications teams
- Areas where you could get more engagement than you would normally
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