Unlike lightning, great brainstorming sessions don’t strike randomly. Ali Shabaz, Chief Creative Officer at Publicis Groupe shares that as much as it’s an opportunity to explore your craziest ideas, there’s a method to the madness that requires careful planning and facilitation. Learn how you and your team can consistently generate the best ideas with brainstorming.
Gain Actionable Insights Into:
- Ali’s technique for conducting the most productive brainstorming sessions
- Figuring out the right mix of participants and why the bosses are not invited
- How to deal with creative blocks
Hosted by Pippa Woodhead
